Strategic Communication & PR
This portfolio showcases my capabilities in strategic communication and public relations, demonstrating a comprehensive understanding of the field and a proven ability to execute effective campaigns. It highlights my skills across several key areas, including media relations, writing, UX/graphic design, content and strategy development, and event planning.
UX/Graphic Design
In today's visually-driven world, UX and graphic design are integral to strategic communication. This section highlights my proficiency in creating visually appealing and user-friendly content that enhances brand messaging. Examples include infographics, social media graphics, and website designs that align with overall communication strategies, ensuring consistent brand identity and maximizing audience engagement. The projects demonstrate how thoughtful design can simplify complex information and create memorable impressions.
Media Relations & Writing Prowess
Effective media relations are crucial for disseminating information and shaping public perception. This section features examples of my ability to craft compelling press releases and pitches that capture media attention. Furthermore, it underscores my skill in building and maintaining relationships with journalists and media outlets, securing valuable coverage for clients. My writing samples demonstrate versatility in adapting to different media formats and target audiences.
Mock Press Release
 |  |  |  |
|---|---|---|---|
 |  |  |  |
 |  |  |
 |  |  |
|---|---|---|
 |  |  |
 |  |  |
 |  |  |
 |  |  |
Content & Strategy Development
A successful PR campaign relies on a well-defined content strategy and strategic messaging. This section showcases my experience in developing comprehensive communication plans that align with a client in producing Instagram Reels. I demonstrate expertise in conducting research, identifying target audiences, and crafting tailored content that resonates with specific demographics. The projects included here emphasize my ability to create narratives, manage brand messaging, and adapt strategies to achieve optimal outcomes.
Event Planning & Execution
Events offer unique opportunities to engage audiences and build brand awareness. This section features examples of my experience in planning and executing successful PR events, from press conferences to product launches. It highlights my capabilities in managing logistics, coordinating with vendors, and creating engaging experiences that generate media coverage and foster meaningful connections. The events demonstrate my attention to detail, organizational skills, and ability to create memorable experiences that align with strategic communication objectives.
